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Romanian affiliate marketing business 2Performant acquires Profitshare, companions with eMAG owner

.2Performant, a Romanian technology as well as associate marketing services provider, announced on Monday, September 9, at the Bucharest Stock Market, that it aims to get the Profitshare affiliate systems in Romania and also Bulgaria coming from Transformation Advertising And Marketing. All at once, Dante International, the proprietor of eMAG, are going to become an investor in 2Performant.On September 6, 2Performant's Board of Supervisors ended a preliminary contract to acquire the Profitshare.ro and also Profitshare.bg partner systems owned through Sale Marketing S.R.L. as well as Conversion Advertising And Marketing EOOD. The arrangement summarizes the guidelines of the transaction and also is certainly not legitimately binding, corresponding to the company press cited by Economedia.The operation includes the transactions of the Profitshare organization lines from Sale Advertising S.R.L. as well as Sale Advertising EOOD (as homeowners) to 2Performant (as the shopper). Dante International S.A. (large number investor of Transformation Advertising S.R.L.) are going to belong to the business transfer arrangement as a guarantor." When the Profitshare purchase is actually finished, our experts will certainly extend our current capacity and also expand our client profile in both Romania as well as Bulgaria. Our experts still possess a couple of crucial actions to accomplish, however I am self-assured that the crews associated with the transaction on both edges will definitely manage to accomplish all of them efficiently. Our experts are going to introduce our post-acquisition plannings after completing the investment depending on to the last agreement," said Dorin Boerescu, Chief Executive Officer and Co-Founder of 2Performant Network.The purchase cost is actually RON 4.3 thousand, as well as will certainly be actually paid out 55% in cash as well as 45% in 2Performant allotments through a financing rise.." 2Performant is a youthful and also vibrant company with worths that sound along with our company. We expect that, after the transaction is actually settled, the Profitshare organization blended along with 2Performant is going to deliver greater worth to its clients," said Tudor Manea, General Manager of Dante International SA.2Performant additionally keeps in mind that numerous steps continue to be to accomplish as well as complete the purchase, such as the productive finalization of the as a result of persistance analysis by 2Performant.Profitshare was introduced in 2012 and also presently has a profile of 250 affiliate systems (consisting of the eMAG team) in Romania and also Bulgaria.radu@romania-insider.com.( Picture source: the firm).